The question is now that viral marketing is all over YouTube, how do you make YouTube viral? Nintendo Wii use an embedded Flash video or might have gotten cheeky with open source to promote the new Wario Land: Shake It game.
The only problem I had when I wanted to make a blog post, I couldn't stop the video because everything was shaking and couldn't get the embedded code. Plus someone might just think that what they are experiencing is not the Wii, but a virus.
Here is the link to the virus...I mean, video, sorry for the "Shake Up"
Monday, November 17, 2008
The Musical Road
Honda Civic has added a little highway tune for your roadtrip pleasures. If you are out in Lancaster, CA, Honda carved grooves into the road similar to the ones near the edge lines on highways to give you an audible alert when you might be veering off the road. These grooves carved in different widths to make separate tones to comprise the William Tell Overture also known as "The Long Ranger" theme.
Enjoy it now... residents nearby the Civic Musical Road will be having this paved for it is really disrupted. Although this is intriguing for most, the tune will vary due to the speed/tire variety and the such.
Enjoy it now... residents nearby the Civic Musical Road will be having this paved for it is really disrupted. Although this is intriguing for most, the tune will vary due to the speed/tire variety and the such.
Labels:
Civic,
driving,
grooves,
Honda,
Long Ranger,
musical road,
road,
viral
Thursday, October 16, 2008
Visual Celebration of Color
How do you express the quality of a new television? You can't show how sharp the image is of an LCD television when someone isn't watching on one to begin with and product offers just don't catch a consumers' interesting as much. Sony Bravia uses the quality of color to symbolically show the experience of the image and not just providing technology and product features. The vast amount of color and movement that is happening in the spot shows an innovative strategy used to create the experience of what owning a Sony Bravia television is all about.
100 Dominoes were built and used to film over 10 days in India.
Because this campaign has been ongoing for some time now. Here is one of the original Bravia Ads, but using bouncy balls. Over 250,000 to be exact, on the streets of San Francisco.
100 Dominoes were built and used to film over 10 days in India.
Because this campaign has been ongoing for some time now. Here is one of the original Bravia Ads, but using bouncy balls. Over 250,000 to be exact, on the streets of San Francisco.
Labels:
bouncy balls,
Bravia,
dominoes,
India,
San Francisco,
Sony,
television
Is it Fate?
Football season is back and my Cleveland Browns put up wonderful numbers against the defending Super Bowl Champions, the New York Giants! But what comes with great football, are great commercials. This next spot, part of the Leave Nothing Nike campaign, just recently came out from Wieden+Kennedy. This catches the essence of a football player's journey to becoming a professional player. You feel the passion in the commercial and flashback through your own glory moments. Using two all stars – LaDainian Tomlinson and Troy Polamalu – this ad follows these two to their inevitable paths from childhood to the impact of helmet to helmet contact in prime time football. It's fate.
Soundtrack is a rendition of “L’estasi Dell’oro”, (The Ecstasy of Gold), by Ennio Morricone, written for The Good, The Bad, and the Ugly.
And because it's Nike, I'm posting the original adrenaline pumping Leave Nothing commercial featuring football stars Stephen Jackson and Shawne Merriman.
And this just in...Prices for Super Bowl tickets!
Soundtrack is a rendition of “L’estasi Dell’oro”, (The Ecstasy of Gold), by Ennio Morricone, written for The Good, The Bad, and the Ugly.
And because it's Nike, I'm posting the original adrenaline pumping Leave Nothing commercial featuring football stars Stephen Jackson and Shawne Merriman.
And this just in...Prices for Super Bowl tickets!
Labels:
commercial,
ESPN,
Fate,
football,
Leave Nothing,
NFL,
Nike,
wieden kennedy
Saturday, October 11, 2008
A Pint of Storage
From PC Wars to Bud Wars. Beer that is. With the Teradata PARTNERS Conference and Expo going on in Las Vegas this upcoming week, it is only fitting to discuss data storage. There are many types of data warehouses, but none that are similar to this USB flash drive. This one comes up as the most unique. Promotion company CNK have a series of substance-filled USBs to promote being environmental friendly, freshness, and of course beer. Unfortunately it may be unlikely to get one in your hands, unless you are willing to buy 250 of them, but needless to say, it's Budweiser!

I bet those college students are getting good use of their external jump drives. Thanks Fancies and Delights for the drunken stumble upon.
I bet those college students are getting good use of their external jump drives. Thanks Fancies and Delights for the drunken stumble upon.
Labels:
beer,
budweiser,
CNK,
flash drive,
jump drive,
partners,
teradata,
USB
Friday, October 10, 2008
On the Defense - PC Wars
Ok, I'm sure all those Mac geniuses out there are having a field day with Vista and Microsoft. Doesn't it seem like they have to defend themselves constantly? The Mojave project was the first uh-oh. Did Microsoft have to lie to the consumers to get them to like the product again? What happened to the fun and delicious Seinfeld and Bill Gates ad. That was a great tv spot, but it seems like they are stuck on trying to reconcile with the consumers. Microsoft Windows are trying to defend a product that just isn't functional.
Here is the latest try with one from the series of I'm a PC, again to defend against Mac's reputation to show how ancient PC has become. It's the new smear campaign to go along with Barach and McCain campaigns.
That commercial doesn't scream I want a PC. No strengths/attributes were included in the ad just the use of celebrity endorsements, that I'm sure was costly, but one problem with the campaign’s credibility....the ad was created using a Mac.
Here is the latest try with one from the series of I'm a PC, again to defend against Mac's reputation to show how ancient PC has become. It's the new smear campaign to go along with Barach and McCain campaigns.
That commercial doesn't scream I want a PC. No strengths/attributes were included in the ad just the use of celebrity endorsements, that I'm sure was costly, but one problem with the campaign’s credibility....the ad was created using a Mac.
Thursday, October 2, 2008
Your Next Advertising Frontier
Do you think you have advertised almost anywhere? At Bing Design, we have covered canvas from newspaper ads to wall murals and sock monkeys to sandals, but I think there is one space we just haven't covered...space!
JP Aerospace fly high altitude balloons into the final frontier.
Ad sizes start at $400 for a 2x2-inch canvas and for those big attention getters... 4x8-inch at $4200.
These high altitude v-shaped balloon vehicles are roughly 6,000 feet long and uses an electric propulsion to slowly reach orbit over several days. Take a look at some sample ads from the website.


I can see this beneficial to a small business or perhaps to cross promote two brands. Cut the cost of the ad and provide that innovative and "out-of-this-world" (pun intended) marketing edge you might be looking towards.
JP Aerospace fly high altitude balloons into the final frontier.
Ad sizes start at $400 for a 2x2-inch canvas and for those big attention getters... 4x8-inch at $4200.
These high altitude v-shaped balloon vehicles are roughly 6,000 feet long and uses an electric propulsion to slowly reach orbit over several days. Take a look at some sample ads from the website.
I can see this beneficial to a small business or perhaps to cross promote two brands. Cut the cost of the ad and provide that innovative and "out-of-this-world" (pun intended) marketing edge you might be looking towards.
Monday, September 29, 2008
Search by Color?
That's right. You can now go to the online photo sharing site, Flickr, and can search by an assortment of primary colors.
You can currently search any online sharing site for photos in a multitude of ways including by users, keywords or tags, by region or city, and even by most recent updates. But now, it's seems the tougher task to search by color has been added to the services provided by Flickr. The Multicolr Search Lab is a fantastic tool that does an excellent job of finding great images based on the colors you select. You can select up to 10 colors to search and it quickly grabs those images in real-time.
This was totally worth it. A screen cap of my personal color selections.
You can currently search any online sharing site for photos in a multitude of ways including by users, keywords or tags, by region or city, and even by most recent updates. But now, it's seems the tougher task to search by color has been added to the services provided by Flickr. The Multicolr Search Lab is a fantastic tool that does an excellent job of finding great images based on the colors you select. You can select up to 10 colors to search and it quickly grabs those images in real-time.
This was totally worth it. A screen cap of my personal color selections.
Making Use of the Censor
Axe Deodorant and agency VegaOlmosPonce, VOP, Argentina get provocative so-to-speak. When you couldn't think censoring could be so suggestive.
The ability to take simple pixels and turn them into a tastefully made advertising spot gets the creative mind to think outside of the box. Take that FCC! After you find out what the little squares symbolize, watch this video again and see how much this guy really gets censored – the pool, the front walkway, even his car!... And that brings up the question, can we censor our own lives?
The ability to take simple pixels and turn them into a tastefully made advertising spot gets the creative mind to think outside of the box. Take that FCC! After you find out what the little squares symbolize, watch this video again and see how much this guy really gets censored – the pool, the front walkway, even his car!... And that brings up the question, can we censor our own lives?
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