Wednesday, March 24, 2010

Warmth of Natural Gas, Knitted

The idea of the spot is simple. How to visualize the warmth of natural gas? By the use of the stop motion technique, we see how warmth spreads through the house as knitted wool.

Spot by TBWA Brussels.

Sunday, March 21, 2010

Life Flows Better With Visa

I like finding the creativity when a world event is to showcase. You have to picture your ad across many languages and cultures. And it seems like the World Cup is the one thing that can bring everything together.

Hungry Hungry Eat Head

A live camera stramed images of pedestrians from the square. Using augmented reality capabilities, participants would hold images that the software would replace their human heads with fun cartoon visages and abstract monstrous faces.

Created by Hudson-Powell, Joel Gethin Lewis and Bren O’Callaghan, Hungry Hungry Eat Head occupied the Big Screen in Edinburgh.

Hungry Hungry Eat Head from Bren O'Callaghan on Vimeo.

Thursday, March 11, 2010

Where's the Pitch?

With the FIFA World Cup just under 100 days away, ads have been gearing up to promote the sport and show support for Africa. Pepsi creates this spot that just does that with light-hearted comedy and representing a sense of community. You don't have to be a football fan to appreciate this warm-spirited spot for Pepsi Max

For the non-soccer fans, those Pepsi-shirt clad men are some of the finest in the sport today.

Thursday, March 4, 2010

Slow Motion Pedigree Dogs

Slow motion is awesome. Add some dogs and you pretty much reach any audience and demographic. Feed the pups well and you just might have a marketing strategy.


Tuesday, March 2, 2010

Show Me Your Poker Face

Man with no emotion or the best poker face in the world. Phil Ivey "shows" a sense of humor with this classic spot. Full Tilt Poker.